Amazon Has Literally Gone Bananas

Amazon is handing out bananas for free in Seattle. Yes, you read that right. Two days ago, the e-tailer set up a banana giveaway stand manned by Amazon employees outside the company’s Emerald City headquarters. Exactly why is a riddle we’re still trying to unpeel,...
Read More

How to Power Through the Day Without Any Sleep

We all know the importance of getting a good night’s sleep. Lack of sleep can cause anxiety, irritability and affect your ability to retain information, all impairing your productivity. But as all busy entrepreneurs know, sometimes getting a full night of shut-eye...
Read More

3 Creative Marketing Strategies Inspired by the Music Industry’s Collapse

What changed the music industry? Maybe it was Microsoft, which in 1997 incorporated digital music (MP3) support into its Windows Media Player, allowing users to conveniently listen to music from their computers. Maybe it was the introduction of Napster in 1999, which...
Read More

How a Hover-Board Company Built a Multi-Million Dollar Brand With Social Media

Social-media influencers can be a marketing gold mine when used correctly. Their reach is enormous, but more important, their audiences listen to what they have to say. Uwheels, a company founded by Dan Fleyshman, used social influencers to generate $1.2 million in...
Read More

5 Tips on How to Maximize Social-Media Efforts With a Small Team

No matter how small your business is, a good, strong social media strategy should be a vital part of your marketing efforts. An October 2015 study by Pew Research Center found that 65 percent of American adults surveyed use social networking sites, which means that if...
Read More

14 Hot Web Design Trends From 2015

The loudest content medium out there has finally learned how to be quiet. In 2015, web design moved away from information overload to an aesthetic revolving around empty space and simplicity. Taking a cue from magazines, web pages are using large...
Read More

Who’s Happier: Working Parents or Stay-at-Home Parents?

Who’s happier: working parents or stay-at-home parents? According to a new study courtesy of child services network Care.com and Yahoo Parenting, it’s almost a wash. While 92 percent of working parents say they are happy, 87 percent of stay-at-home parents describe...
Read More

3 Strategies for Hacking Happiness

Sonja Lyubomirsky is a psychology professor at the University of California-Riverside and she’s spent the majority of her career studying happiness. She’s come to believe that in many ways, happiness is a skill.  “Research has accumulated to convincingly...
Read More

10 Questions to Ask When Designing Your Company’s Logo

Great logos are recognizable in a blink. They also should make a lasting impression. Target hits the bullseye, Nike goes swoosh, and Apple catches the eye.All three company’s iconic logos are unique, memorable and stand the test of time. They instantly and...
Read More

How to Design Your Business Logo

Before you start designing a business card or picking colors for your letterhead, you need a logo. Featuring your company name, embellished with a little color and perhaps a few graphic touches here and there, your logo is the most important design element because it...
Read More

Amazon Has Literally Gone Bananas

Amazon is handing out bananas for free in Seattle. Yes, you read that right. Two days ago, the e-tailer set up a banana giveaway stand manned by Amazon employees outside the company’s Emerald City headquarters. Exactly why is a riddle we’re still trying to unpeel,...

14 Hot Web Design Trends From 2015

The loudest content medium out there has finally learned how to be quiet. In 2015, web design moved away from information overload to an aesthetic revolving around empty space and simplicity. Taking a cue from magazines, web pages are using large...

3 Strategies for Hacking Happiness

Sonja Lyubomirsky is a psychology professor at the University of California-Riverside and she’s spent the majority of her career studying happiness. She’s come to believe that in many ways, happiness is a skill.  “Research has accumulated to convincingly...

How to Calculate Gross Profit

One of the most important financial concepts you will need to learn in running your new business is the computation of gross profit. And the tool that you use to maintain gross profit is markup. The gross profit on a product is computed as: Sales – Cost of Goods...

How to Get in Shape on the Cheap

Many people think fitness is expensive, and who can blame them? Health clubs made more than $21 billion in 2010 from their 58 million U.S. customers. Gym memberships cost an average of $58 per month, in addition to initiation fees. That’s before accessories, clothing...

Where to Get a Free Gym Pass

Are you thinking about getting into shape, but not sure how to find the best gyms? Are you traveling or away from your usual gym? If so, you’re in luck — there are lots of ways to get in shape for free. Many gyms offer free passes, so you can try their facilities...